Turning a student utility app into a habit brand people share.
Full-funnel social launch, feature drops, and Play Store conversion kit for an EdTech productivity app.
Google Play rating supported by clear onboarding visuals
Reusable content & launch systems shipped
High-craft carousels & store frames delivered
Overview
Attenly needed more than generic "download now" posts. We built an unmistakable visual voice across Instagram carousels, release notes, and Google Play Store listings - pairing tactile hand-drawn annotations with high-contrast UI showcases.
The Challenge
Student productivity apps live in a crowded category where everything looks like a sterile dashboard. Attenly had strong features - attendance tracking, Study Mode focus timers, and Course Map - but needed a visual system that felt human, energetic, and worth swiping through.
How We Solved It
- Designed repeatable carousel formats ("Study Mode" product drops & "Monday Story" editorial hooks) that blend scrollytelling with real product UI.
- Rebuilt the entire 8-frame Google Play Store screenshot sequence around student outcomes rather than feature lists.
- Created release-note templates (Patch 5.0.5 Course Map drop) that turn routine app updates into shareable calendar moments.
Study Mode Feature Launch Carousel
5-slide Instagram launch carousel introducing focus timers & session intentions.
Play Store Conversion Panorama
8-screen continuous Play Store showcase engineered for thumb-stopping clarity.
"Monday Story" Editorial Carousel
Top-of-funnel storytelling on the origin of the Pomodoro technique - built to earn saves and shares.
Patch 5.0.5 Course Map Drop
Calendar-grid teaser poster announcing the Course Map update.